KWFinder Review & Tutorial – The Best Free Keyword Research Tool?

KWFinder Review & Tutorial

As a niche marketer, do you find it difficult to identify the right keywords for your website?

We all understand the importance of keywords to attract more visitors to our website. If we do not optimize for the right keywords, our site will not get any traffic.

So, how do you go about choosing the right keyword to target?

You need to find a keyword research tool.

When I started my journey in niche & affiliate marketing, I used the Google Keyword Planner for keyword research. However, certain information was still missing within Google Keyword Planner results.

I tried a few keyword research tools, until I found I absolutely loved it.

KWFinder Review & Tutorial - Intro

KWFinder comes from the house of Mangools, a Slovakian-based company. KWFinder is an SEO analysis tool that provides you with details on long tail keywords. Specifically, it allows you to know the level of competition tied to a keyword and the average search volume by users on that same keyword.

Does KWFinder help you identify long tail keywords to rank your site better?

Let’s find out in this review of KWFinder.

KWFinder Features

KWFinder boasts of many features. I will explain the 4 features that I think are the most useful for your niche keyword research.

Finding Long Tail Keywords

You can use filters available on the site to find Long Tail Keywords that are easy to rank.

Are you tired of keyword research tools that throw up keywords that are either too difficult to rank for or not too relevant?

Well, KWFinder gets rid of that problem with the help of filters. You can set filters on the minimum or maximum Search Volume, Keyword Difficulty and Number of Words amongst others.

KWFinder Features - Filters

In this manner, you can shortlist just the right type of keywords you want to focus on.

Keyword Difficulty

KWFinder claims to have the most accurate keyword difficulty indicator. As you already know, for proper SEO keyword research, you must know how difficult or easy it would be to rank for the keywords.

Hence, keyword difficulty is a very important SEO metric.

KWFinder is known to have the highest correlation to Google’s search results. The keyword difficulty is based on the following metrics:

  1. Domain Authority
  2. Page Authority
  3. Citation Flow
  4. Trust Flow

KWFinder Review & Tutorial - Keyword Difficulty

KWFinder indicates the difficulty on a simple scale of 0 to 100. Anything below 40 is considered as Easy to rank.

Localized Results

You can use KWFinder as a keyword research tool for Local SEO.

Local SEO helps business promote their products and services to customers that are based within a particular locality or address.

KWFinder has support for over 1000+ locations. For example: If you want to focus on Local SEO for Australia, you can either target the entire country or you can focus on a particular territory.

KWFinder Features - Local SEO

KWFinder also has support for 40+ languages. This will help you find target keywords for Local SEO in the language that your business needs.

Keywords Lists

Lists are an effective way to manage your keywords. If you have many different categories that you are targeting, you can use lists to add the relevant keywords in to a particular group.

In this manner, you can help simplify organizing your keywords.

You can also check this video out from KWFinder on how lists can be used:


  • The user interface is relatively simple to use.
  • Trial version is not very limiting, so you can test it thoroughly and also there is no need to pay.
  • No software or downloads needed, as its completely web-based.
  • Offers both the SEO and PPC specific metrics
  • For a given keyword, it gives you the summery of your competitor’s Domain Authority and Page Authority.


  • Sometimes the keyword difficulty does not show up. You need to click on the keyword to load this information.
  • On certain occasions the search volume is not very accurate.
  • The price could be higher for some website owners.

KWFinder Pricing

KWFinder offers a free plan to give you a taste of its service. It limits your keywords lookup to 5 every 24 hours and 50 other related keywords per search.

KWFinder Pricing

The basic premium plan cost $29.90 per month when billed annually. It raises your daily lookups for keywords to 100 with 200 related keywords. 

The premium tier costs $39.90 per month when billed yearly too. It provides 500 lookups and with 700 related keywords per search option.

You also can avail the agency pricing of $79.90 per month, when billed annually. This increases your keyword searches to 1200 per 24 hours.

You also receive access to the other tools from Mangools such as SERPChecker, SERPWatcher, LinkMiner, and SiteProfiler.

If you are keen to sign-up for a plan, use this affiliate link of mine.

So which plan is right for you?

If you are beginner to niche marketing, you can still perform keyword research with the free KWFinder account.

If you are a successful internet marketer, you should sign up either for the KWFinder Basic or KWFinder Premium plan.

KWFinder Tutorial

Even if you are a beginner at SEO, you will find KWFinder simple to use.

To begin with, it gives you three options on how to search for the targeted word.

  • Suggestions  The most widely used option, and what every other keyword research tools is meant to provide. Suggestions will also show you many related keywords too.
  • Autocomplete – This works by incorporating results that Google’s autosuggest algorithm throws up, when you start typing in the Google Search Engine.
  • Questions – Somewhat similar to ‘Answer the Public’, this option will generate questions related to your keyword.

If you select any of the above options, you will see the results on the next page. The results are divided in to 2 panes, the left & the right.

In the below example, I searched for the keyword “scuba diving”.

KWFinder Tutorial - 1

The left pane shows you a list of keywords & the right pane shows you the top 10 Search Engine Results Page (SERP) results.

Let’s look at some of the important results:

  • Suggestions for your seed keyword
  • Google Trends for the keyword suggestions – showing how the volume of searches varies
  • Average monthly search volume in 12 months’ time
  • Cost per click (CPC) for advertisements based on Google AdWords
  • Pay per click (PPC) competition score on a scale of 1-100
  • Difficulty score for each keyword on a scale of 1-100
  • Top pages that rank for a keyword.
  • SEO metrics for each page (DA, PA, number of backlinks, Moz trust, Facebook shares, etc.)

This gives you an insight into choosing keywords where there is less competition and hence higher chances of achieving the SEO success. 

For local SEO, you can even narrow down the search to a specific language, country or even city.

As I said earlier, you can use filters to tailor the results that you can see.


Choosing the right long tail keywords that gives you the springboard to SEO success has never been much easier; thanks to KWFinder. Moreover, even at no fee, you can still enjoy its services. You don’t have to choose your keywords blindly!

KWFinder is one of my favourite SEO tools. It is probably the best keyword research tool which is also very simple to use.

Hope this KWFinder review has shown you some of the features, pros & cons of this SEO tool. You also have an indication of the pricing and I wrapped up with a quick tutorial.

If you would like to read or know anything more about KWFinder, feel free to comment below and let me know.


Disclaimer – Some of the links are affiliate links.

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